电子商务英语教程 第2版
作者: 张强华，司爱侠 编著45.51万字8人 正在读
已完结现代当代当代文学
目录 (227章)
倒序
正文
001 What Is E-commerce(1)002 What Is E-commerce(2)003 What Is E-commerce(3)004 What Is E-commerce(4)005 New Words006 Phrases007 Abbreviations008 Exercises(1)009 Exercises(2)010 E-commerce and Selling Online(1)011 E-commerce and Selling Online(2)012 E-commerce and Selling Online(3)013 New Words014 Phrases015 Abbreviations016 Exercises017 E-commerce Advantages and Disadvantages(1)018 E-commerce Advantages and Disadvantages(2)019 E-commerce Advantages and Disadvantages(3)020 Unit 1-参考译文021 How to Choose an E-commerce Business Model(1)022 How to Choose an E-commerce Business Model(2)023 How to Choose an E-commerce Business Model(3)024 How to Choose an E-commerce Business Model(4)025 New Words026 Phrases027 Exercises028 Business-to-Business(1)029 Business-to-Business(2)030 Business-to-Business(3)031 New Words032 Phrases033 Abbreviations034 Exercises035 About E-commerce(1)036 About E-commerce(2)037 About E-commerce(3)038 About E-commerce(4)039 Unit 2-参考译文040 How to Build an E-commerce Website(1)041 How to Build an E-commerce Website(2)042 How to Build an E-commerce Website(3)043 New Words044 Phrases045 Abbreviations046 Exercises(1)047 Exercises(2)048 Exercises(3)049 Website Navigation and Its Impact on E-commerce(1)050 Website Navigation and Its Impact on E-commerce(2)051 New Words052 Phrases053 Exercises054 Shopping Cart Software(1)055 Shopping Cart Software(2)056 Shopping Cart Software(3)057 Unit 3-参考译文058 Strategies for Selling Products Online(1)059 Strategies for Selling Products Online(2)060 Strategies for Selling Products Online(3)061 New Words062 Phrases063 Abbreviations064 Exercises(1)065 Exercises(2)066 Exercises(3)067 E-commerce Supply Chain Management:Reducing Cost and Inefficiency(1)068 E-commerce Supply Chain Management:Reducing Cost and Inefficiency(2)069 E-commerce Supply Chain Management:Reducing Cost and Inefficiency(3)070 E-commerce Supply Chain Management:Reducing Cost and Inefficiency(4)071 New Words072 Phrases073 Abbreviations074 Exercises075 Online Advertising(1)076 Online Advertising(2)077 Online Advertising(3)078 Unit 4-参考译文079 How to Write Product Descriptions(1)080 How to Write Product Descriptions(2)081 How to Write Product Descriptions(3)082 New Words083 Phrases084 Abbreviations085 Exercises(1)086 Exercises(2)087 Conversion Rate Optimization(1)088 Conversion Rate Optimization(2)089 Conversion Rate Optimization(3)090 New Words091 Phrases092 Abbreviations093 Exercises094 Top Ten SEM Optimization Tips for E-commerce Sites(1)095 Top Ten SEM Optimization Tips for E-commerce Sites(2)096 Unit 5-参考译文097 The Ways to Track Online to Offline Conversions (and Vice Versa)(1)098 The Ways to Track Online to Offline Conversions (and Vice Versa)(2)099 The Ways to Track Online to Offline Conversions (and Vice Versa)(3)100 New Words101 Phrases102 Abbreviations103 Exercises(1)104 Exercises(2)105 Benefits of Social Media Marketing(1)106 Benefits of Social Media Marketing(2)107 Benefits of Social Media Marketing(3)108 New Words109 Phrases110 Exercises111 E-commerce Legals and Laws(1)112 E-commerce Legals and Laws(2)113 E-commerce Legals and Laws(3)114 Unit 6-参考译文115 Online Payment Methods for E-commerce Sites(1)116 Online Payment Methods for E-commerce Sites(2)117 Online Payment Methods for E-commerce Sites(3)118 New Words119 Phrases120 Exercises(1)121 Exercises(2)122 Understanding Online Payment Services(1)123 Understanding Online Payment Services(2)124 Understanding Online Payment Services(3)125 New Words126 Phrases127 Exercises128 Safe Online Payment Methods(1)129 Safe Online Payment Methods(2)130 Unit 7-参考译文131 The Basics of Website Security for E-commerce Retailers(1)132 The Basics of Website Security for E-commerce Retailers(2)133 The Basics of Website Security for E-commerce Retailers(3)134 New Words135 Phrases136 Abbreviations137 Exercises(1)138 Exercises(2)139 How to Stay Safe When Shopping Online(1)140 How to Stay Safe When Shopping Online(2)141 How to Stay Safe When Shopping Online(3)142 How to Stay Safe When Shopping Online(4)143 New Words144 Phrases145 Abbreviations146 Exercises147 Ways to Protect Your E-commerce Site from Hacking and Fraud(1)148 Ways to Protect Your E-commerce Site from Hacking and Fraud(2)149 Ways to Protect Your E-commerce Site from Hacking and Fraud(3)150 Unit 8-参考译文151 Mobile Commerce(1)152 Mobile Commerce(2)153 Mobile Commerce(3)154 New Words155 Phrases156 Abbreviations157 Exercises(1)158 Exercises(2)159 Most Important E-commerce Metrics(1)160 Most Important E-commerce Metrics(2)161 Most Important E-commerce Metrics(3)162 New Words163 Phrases164 Abbreviations165 Exercises166 Mobile Marketing(1)167 Mobile Marketing(2)168 Mobile Marketing(3)169 Unit 9-参考译文170 A Guide to Using CRM in E-commerce(1)171 A Guide to Using CRM in E-commerce(2)172 A Guide to Using CRM in E-commerce(3)173 New Words174 Phrases175 Abbreviations176 Exercises(1)177 Exercises(2)178 Reverse Logistics in E-commerce(1)179 Reverse Logistics in E-commerce(2)180 Reverse Logistics in E-commerce(3)181 Reverse Logistics in E-commerce(4)182 New Words183 Phrases184 Exercises185 Electronic CRM(1)186 Electronic CRM(2)187 Electronic CRM(3)188 Unit 10-参考译文189 The Benefits of Using Big Data in E-commerce(1)190 The Benefits of Using Big Data in E-commerce(2)191 The Benefits of Using Big Data in E-commerce(3)192 New Words193 Phrases194 Exercises(1)195 Exercises(2)196 The 8 Common Challenges of Cross-border E-commerce(1)197 The 8 Common Challenges of Cross-border E-commerce(2)198 The 8 Common Challenges of Cross-border E-commerce(3)199 New Words200 Phrases201 Abbreviations202 Exercises203 Livestream Shopping(1)204 Livestream Shopping(2)205 Livestream Shopping(3)206 Unit 11-参考译文207 Top 10 AI Use Cases in E-commerce(1)208 Top 10 AI Use Cases in E-commerce(2)209 Top 10 AI Use Cases in E-commerce(3)210 New Words211 Phrases212 Exercises(1)213 Exercises(2)214 E-commerce Chatbots(1)215 E-commerce Chatbots(2)216 E-commerce Chatbots(3)217 New Words218 Phrases219 Abbreviations220 Exercises221 Product Recommendation Engine(1)222 Product Recommendation Engine(2)223 Product Recommendation Engine(3)224 Unit 12-参考译文225 附录-附录A 单词表226 附录-附录B 词组表227 附录-附录C 缩略语表
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